Xerocon London 2019: Time to get your cashflow in order

It’s only a couple of days until Xerocon London 2019 hits the ExCeL London. And with cashflow management a major theme of this year’s show, it’s the perfect time to explore the latest in fintech tools and smart cashflow solutions for your firm and your business clients.

Why attend Xerocon?

Xerocon is Xero’s annual tech conference and takes place this year from 13-14 November at ExCeL London. It’s a key date in the calendar for any ambitious accounting firms looking to learn about the latest accounting insights, innovations and technology.

There will be over 70+ different exhibitors at the London show, giving you and your team the perfect chance to find out what’s new for Xero and the Xero app ecosystem.

Why is cashflow such an important Xerocon theme?

Cash is king for business owners but poor cashflow can still be a common issue for many of your clients. Only 51% of SMBs are in a positive cashflow position according to the latest Xero Small Business Insights, so helping clients to understand the impact of cashflow is likely to be a pivotal part of your role as an accountant.

Xero has been a long-term advocate for tackling cashflow head on, and Fluidly and GoCardless were proud sponsors of the recent 2019 Xero Roadshows, where helping clients get proactive with cashflow management was a key topic.

The growing need for business advice

Clients now expect a greater depth of support from their accountant and Xero believes that a modern practice now has three key service streams to offer:

  • Compliance – the accounting basics of statutory accounts and tax returns
  • Advisory performance – cashflow management and financial performance
  • Advisory strategic – longer term strategic planning and value-add services

At Fluidly, we believe that cashflow advisory is your firm’s biggest opportunity, providing a conversation starter that has the potential to lead to a range of higher-value services.

Using smart tech to enhance cashflow management

With practice tools like Xero and Fluidly in your app stack, offering cashflow advisory services becomes a genuine reality.  An effective cloud accounting platform allows you to get on top of the cashflow data, run meaningful forecasts and increase the overall efficiency of your client’s financial management and their cash performance.

Smart, intelligent cashflow solutions, like Fluidly, are key to this. With our Xero integration, you can access clients’ real-time Xero data and use artificial intelligence (AI) tools to forecast and predict a client’s cashflow position in truly granular detail.

Connect with us on the Fluidly stand at Xerocon

Fluidly is proud to be a Silver sponsor of this year’s Xerocon London and will be on hand in the App Hall to give hands-on demos of how our smart cashflow engine can change your cashflow advisory offering.

Caroline Plumb, our CEO and founder, will also be speaking at the event, giving her take on the future of intelligent, actionable cashflow management.

Visit us on the Fluidly stand and find out more about becoming a Fluidy accounting partner.